Ever receive a box of gourmet chocolates and wonder what’s inside each one? You take a bite and then spit it out when you experience a flavor you don’t like. A few taste tests later, and you’re left with a half-eaten box of chocolates.

 

Ever receive a box of gourmet chocolates and wonder what’s inside each one? You take a bite and then spit it out when you experience a flavor you don’t like. A few taste tests later, and you’re left with a half-eaten box of chocolates.

Luckily, times have changed and lots of chocolate manufacturers now have a handy guide that tells you what you’re going to get before you bite in. Sure, that might mean you gain a few pounds since you can eat all your favorites; but it also means that you know what you’re going to get and you want this expectation met every time, every box of chocolate.

The same should be true with edibles, but we know it’s not. A lot of companies rushed to market edibles – and didn’t worry if the taste was off, the consistency not there, the products lacking variety or flavor. Their goal was to get something on the market, fast – after all, cannabis is a booming market.

 

We want to do something a little different. There’s no reason anymore that edibles can’t taste as good as regular chocolate and that’s why we’re invested in research and development to bring the best flavors to the market. You shouldn’t have to choose between nuts and cannabis, or fruity chocolate and cannabis – with our new FLÏ brand, it’s all in one convenient package. Goodbye to the days of plain chocolate with cannabis and hello to flavor and variety.

“The market hasn’t been pushed to develop gourmet products like this yet,” said Nutritional High CEO, Jim Frazier. Nutritional High International has done the R&D work and I’m very excited to bring something like this to consumers – to touch the hearts of chocolate lovers.” Our focus is to generate pure customer satisfaction and create a chocolate indulgent experience.

Indeed, despite the steady legalization of medical and recreational cannabis, there aren’t a ton of edibles with a consistent taste or multiple flavors on the market.

 

The explanation? Take a line from Henry Ford’s book. When he was developing the first car, he said, “If I had asked people what they wanted, they would have said faster horses.”

Sometimes, manufacturers have to take the leap before consumers even expect it – and in this case, that’s what we’re doing. Bringing consumers premium, innovative edibles they can’t get anywhere else. Our mission will be to deliver a gourmet product that has the right flavor profiles, the perfect texture, and an overall amazing chocolate experience.